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Planning

The key to a memorable event is informed and meticulous planning . . .

It’s all in the details. The process of planning and organizing the many aspects of an event are crucial for success, and understanding and addressing those needs is a big part of what we do. Some of those details include: scouting locations and venues, quoting needed services, managing vendor relationships and client communications, creating and negotiating contracts, managing the budget, and doing all of this and more on the agreed timeline.

The planning process and management of the event are inexorably tied together. Event management takes the planning and carries it into the execution stage. Setup, rehearsals, presentation creation, script writing, and managing the entertainment and related production are all pieces of the puzzle.

Creating Dream Events Since 1979

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SRO was established in 1979, by Jon Terry, to produce a concert in the Midwest. For over 40 years our company has made dreams come true by designing, developing, and producing one-of-a-kind events. Today, SRO is a team of accomplished professionals applying their skills and knowledge to create the experiences that dreams are made of.